ICO GDPR enforcement: Marketing
20 published UK ICO actions in the marketing sector, 9 of them monetary penalties totalling £855,000. Each row links to the original ICO notice.
20
Actions
9
Monetary penalties
£855,000
Total fines
£95,000
Avg. per penalty
All recorded actions in Marketing
| Date | Organisation | Action | Fine | Sector | Source |
|---|---|---|---|---|---|
| 11 Dec 2025 | ZMLUK Limited | Monetary penalty | £105,000 | Marketing | ICO notice |
| 6 Nov 2025 | Lead Pronto Ltd | Monetary penalty | — | Marketing | ICO notice |
| 6 Nov 2025 | Lead Pronto Ltd | Enforcement notice | — | Marketing | ICO notice |
| 10 Oct 2024 | Service Box Group Limited | Monetary penalty | £40,000 | Marketing | ICO notice |
| 10 Oct 2024 | WerepairUK Ltd | Enforcement notice | — | Marketing | ICO notice |
| 10 Oct 2024 | WerepairUK Ltd | Monetary penalty | £80,000 | Marketing | ICO notice |
| 5 Dec 2023 | Daniel George Bentley and Taipan Trading Ltd | Enforcement notice | — | Marketing | ICO notice |
| 9 Nov 2023 | Complete Marketing Services Ltd | Enforcement notice | — | Marketing | ICO notice |
| 20 Oct 2023 | Outsource Strategies Ltd | Enforcement notice | — | Marketing | ICO notice |
| 21 Sept 2023 | Cover Appliance Limited | Enforcement notice | — | Marketing | ICO notice |
| 21 Sept 2023 | Cover Appliance Ltd | Monetary penalty | £200,000 | Marketing | ICO notice |
| 21 Sept 2023 | F12 Management Ltd | Monetary penalty | £200,000 | Marketing | ICO notice |
| 21 Sept 2023 | House Hold Appliances 247 Ltd | Enforcement notice | — | Marketing | ICO notice |
| 21 Sept 2023 | House Hold Appliances 247 Ltd | Monetary penalty | £55,000 | Marketing | ICO notice |
| 21 Sept 2023 | RHAP Ltd | Enforcement notice | — | Marketing | ICO notice |
| 21 Sept 2023 | RHAP Ltd | Monetary penalty | £65,000 | Marketing | ICO notice |
| 21 Sept 2023 | SGS Home Protect Ltd | Enforcement notice | — | Marketing | ICO notice |
| 21 Sept 2023 | SGS Home Protect Ltd | Monetary penalty | £70,000 | Marketing | ICO notice |
| 6 Sept 2023 | Simply Connecting Ltd | Monetary penalty | £40,000 | Marketing | ICO notice |
| 6 Sept 2023 | Simply Connecting Ltd | Enforcement notice | — | Marketing | ICO notice |
Source: ICO (Information Commissioner's Office) — Enforcement action. Contains public sector information licensed under the Open Government Licence v3.0. Showing 150 of 210 published actions, retrieved 2026-06-18. Figures are historical ICO outcomes presented neutrally and are not legal advice.
Other sectors
Finance insurance and credit (19)Criminal justice (16)General business (16)Local government (11)Health (9)Utilities (8)Online technology and telecoms (5)Central government (4)Charitable and voluntary (3)Retail and manufacture (3)Education and childcare (2)Legal (2)Land or property services (1)Media (1)Monetary penalties, Criminal justice (1)Political (1)Transport and leisure (1)
FAQ
- How many ICO enforcement actions are recorded in the marketing sector?
- This dataset records 20 UK ICO enforcement actions in the marketing sector, of which 9 were monetary penalties. The remaining actions were reprimands, enforcement notices or prosecutions, which carry no ICO fine.
- What is the total of ICO fines in the marketing sector?
- The monetary penalties recorded against marketing organisations in this dataset total £855,000, an average of £95,000 per penalty. Figures are taken directly from published ICO Monetary Penalty Notices.
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