Best areas to open members / social club in West Midlands
30 West Midlands local authorities ranked by the Gera Business Location Score — real rent, wages, rates and market density.
Where is the best place to open a licensed members or social club in West Midlands?
In West Midlands, the best area to open a licensed members or social club is Bromsgrove, with a Gera Business Location Score of 66.1/100: premises at £29/m²/yr and local median pay £27,494. Stratford-on-Avon ranks lowest of 30 West Midlands authorities at 56.5/100. From 2025 UK government open data; re-dated annually.
Gera Business Location Score
Top West Midlands area for members / social club: Bromsgrove.
How this is calculatedWest Midlands ranked for members / social club
| # | Local authority | GBLS | Rent (£/m²/yr) | Local pay | Rates / 100 m² |
|---|---|---|---|---|---|
| 1 | Bromsgrove | 66.1/100 | £29 | £27,494 | £1,253 |
| 2 | Staffordshire Moorlands | 65.5/100 | £29 | £26,204 | £1,253 |
| 3 | Shropshire | 65.4/100 | £24 | £28,397 | £1,037 |
| 4 | Newcastle-under-Lyme | 65.3/100 | £26 | £27,238 | £1,123 |
| 5 | Herefordshire, County of | 65/100 | £31 | £28,366 | £1,339 |
| 6 | Malvern Hills | 65/100 | £32 | £27,744 | £1,382 |
| 7 | South Staffordshire | 64.6/100 | £29 | £28,259 | £1,253 |
| 8 | Tamworth | 64.6/100 | £27 | £28,143 | £1,166 |
| 9 | Wyre Forest | 64.5/100 | £36 | £27,346 | £1,555 |
| 10 | Lichfield | 64.3/100 | £33 | £28,845 | £1,426 |
| 11 | Walsall | 64.3/100 | £27 | £28,691 | £1,166 |
| 12 | Telford and Wrekin | 64.2/100 | £26 | £30,601 | £1,123 |
| 13 | Stafford | 64.2/100 | £33 | £28,523 | £1,426 |
| 14 | Dudley | 63.7/100 | £32 | £29,071 | £1,382 |
| 15 | Sandwell | 63.6/100 | £31 | £28,766 | £1,339 |
| 16 | Cannock Chase | 63.5/100 | £31 | £29,719 | £1,339 |
| 17 | Stoke-on-Trent | 63.2/100 | £27 | £30,767 | £1,166 |
| 18 | Worcester | 63/100 | £37 | £30,003 | £1,598 |
| 19 | East Staffordshire | 62.9/100 | £30 | £31,048 | £1,296 |
| 20 | Redditch | 62.8/100 | £30 | £30,780 | £1,296 |
| 21 | Nuneaton and Bedworth | 62.5/100 | £30 | £31,319 | £1,296 |
| 22 | Wychavon | 62.4/100 | £35 | £32,022 | £1,512 |
| 23 | Wolverhampton | 62.1/100 | £30 | £32,053 | £1,296 |
| 24 | Warwick | 61.5/100 | £35 | £33,616 | £1,512 |
| 25 | Birmingham | 61.3/100 | £32 | £33,374 | £1,382 |
| 26 | North Warwickshire | 61/100 | £33 | £34,564 | £1,426 |
| 27 | Coventry | 60.6/100 | £29 | £35,124 | £1,253 |
| 28 | Solihull | 59.9/100 | £36 | £35,794 | £1,555 |
| 29 | Rugby | 59.6/100 | £34 | £36,417 | £1,469 |
| 30 | Stratford-on-Avon | 56.5/100 | £42 | £42,929 | £1,814 |
Frequently asked questions
- What is the cheapest area for members / social club premises in West Midlands?
- The lowest VOA rateable value for this property type in West Midlands is £24/m²/yr in Shropshire. On the combined Gera Business Location Score, which also weighs wages and demand, Bromsgrove ranks #1.
- How much are business rates for members / social club in Bromsgrove?
- For a 100 m² unit in Bromsgrove, business rates are roughly £1,253/yr at the 2026-27 small-business multiplier (43.2p), on top of about £2,900/yr rent — before Small Business Rate Relief.
Opening a licensed members or social club in West Midlands?
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Contains public sector information published by Valuation Office Agency and Office for National Statistics and licensed under the Open Government Licence v3.0. Source: VOA Business Floorspace + ONS Business Counts + ONS ASHE (work geography) + ONS population estimates (2025 (VOA 31 March 2025; ASHE 2025 provisional; Business Counts 2025; population mid-2024), published December 2025).