Best areas to open hair & beauty salon in West Midlands
30 West Midlands local authorities ranked by the Gera Business Location Score — real rent, wages, rates and market density.
Where is the best place to open a hair or beauty salon in West Midlands?
In West Midlands, the best area to open a hair or beauty salon is Wyre Forest, with a Gera Business Location Score of 61.8/100: premises at £89/m²/yr and local median pay £27,346. Stratford-on-Avon ranks lowest of 30 West Midlands authorities at 50.8/100. From 2025 UK government open data; re-dated annually.
Gera Business Location Score
Top West Midlands area for hair & beauty salon: Wyre Forest.
How this is calculatedWest Midlands ranked for hair & beauty salon
| # | Local authority | GBLS | Rent (£/m²/yr) | Local pay | Rates / 100 m² |
|---|---|---|---|---|---|
| 1 | Wyre Forest | 61.8/100 | £89 | £27,346 | £3,845 |
| 2 | Staffordshire Moorlands | 61.7/100 | £92 | £26,204 | £3,974 |
| 3 | Newcastle-under-Lyme | 61.6/100 | £88 | £27,238 | £3,802 |
| 4 | Malvern Hills | 61.2/100 | £95 | £27,744 | £4,104 |
| 5 | Sandwell | 60.5/100 | £88 | £28,766 | £3,802 |
| 6 | Herefordshire, County of | 60.3/100 | £102 | £28,366 | £4,406 |
| 7 | Stafford | 60.3/100 | £96 | £28,523 | £4,147 |
| 8 | Cannock Chase | 60/100 | £91 | £29,719 | £3,931 |
| 9 | Dudley | 60/100 | £94 | £29,071 | £4,061 |
| 10 | Stoke-on-Trent | 59.9/100 | £85 | £30,767 | £3,672 |
| 11 | Walsall | 59.9/100 | £95 | £28,691 | £4,104 |
| 12 | Lichfield | 59.6/100 | £105 | £28,845 | £4,536 |
| 13 | East Staffordshire | 59.5/100 | £89 | £31,048 | £3,845 |
| 14 | South Staffordshire | 59.5/100 | £104 | £28,259 | £4,493 |
| 15 | Bromsgrove | 59.4/100 | £119 | £27,494 | £5,141 |
| 16 | Shropshire | 58.8/100 | £113 | £28,397 | £4,882 |
| 17 | Tamworth | 58.4/100 | £112 | £28,143 | £4,838 |
| 18 | Wolverhampton | 58.3/100 | £93 | £32,053 | £4,018 |
| 19 | Worcester | 57.9/100 | £112 | £30,003 | £4,838 |
| 20 | Wychavon | 57.3/100 | £110 | £32,022 | £4,752 |
| 21 | Nuneaton and Bedworth | 57.2/100 | £107 | £31,319 | £4,622 |
| 22 | Telford and Wrekin | 57.1/100 | £120 | £30,601 | £5,184 |
| 23 | North Warwickshire | 57.1/100 | £97 | £34,564 | £4,190 |
| 24 | Redditch | 56.4/100 | £117 | £30,780 | £5,054 |
| 25 | Warwick | 55.3/100 | £121 | £33,616 | £5,227 |
| 26 | Rugby | 54.8/100 | £107 | £36,417 | £4,622 |
| 27 | Birmingham | 53.7/100 | £131 | £33,374 | £5,659 |
| 28 | Coventry | 53.4/100 | £123 | £35,124 | £5,314 |
| 29 | Solihull | 52.6/100 | £133 | £35,794 | £5,746 |
| 30 | Stratford-on-Avon | 50.8/100 | £123 | £42,929 | £5,314 |
Frequently asked questions
- What is the cheapest area for hair & beauty salon premises in West Midlands?
- The lowest VOA rateable value for this property type in West Midlands is £85/m²/yr in Stoke-on-Trent. On the combined Gera Business Location Score, which also weighs wages and demand, Wyre Forest ranks #1.
- How much are business rates for hair & beauty salon in Wyre Forest?
- For a 100 m² unit in Wyre Forest, business rates are roughly £3,845/yr at the 2026-27 small-business multiplier (43.2p), on top of about £8,900/yr rent — before Small Business Rate Relief.
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Contains public sector information published by Valuation Office Agency and Office for National Statistics and licensed under the Open Government Licence v3.0. Source: VOA Business Floorspace + ONS Business Counts + ONS ASHE (work geography) + ONS population estimates (2025 (VOA 31 March 2025; ASHE 2025 provisional; Business Counts 2025; population mid-2024), published December 2025).