Best areas to open farm shop in West Midlands
13 West Midlands local authorities ranked by the Gera Business Location Score — real rent, wages, rates and market density.
Where is the best place to open a farm shop in West Midlands?
In West Midlands, the best area to open a farm shop is Herefordshire, County of, with a Gera Business Location Score of 70.5/100: premises at £38/m²/yr and local median pay £28,366. East Staffordshire ranks lowest of 13 West Midlands authorities at 40/100. From 2025 UK government open data; re-dated annually.
Gera Business Location Score
Top West Midlands area for farm shop: Herefordshire, County of.
How this is calculatedWest Midlands ranked for farm shop
| # | Local authority | GBLS | Rent (£/m²/yr) | Local pay | Rates / 100 m² |
|---|---|---|---|---|---|
| 1 | Herefordshire, County of | 70.5/100 | £38 | £28,366 | £1,642 |
| 2 | Shropshire | 66.4/100 | £39 | £28,397 | £1,685 |
| 3 | South Staffordshire | 64.3/100 | £28 | £28,259 | £1,210 |
| 4 | Malvern Hills | 63.8/100 | £49 | £27,744 | £2,117 |
| 5 | Newcastle-under-Lyme | 61.4/100 | £45 | £27,238 | £1,944 |
| 6 | Nuneaton and Bedworth | 59.2/100 | £34 | £31,319 | £1,469 |
| 7 | Warwick | 55.8/100 | £45 | £33,616 | £1,944 |
| 8 | North Warwickshire | 55.7/100 | £32 | £34,564 | £1,382 |
| 9 | Wychavon | 54.2/100 | £59 | £32,022 | £2,549 |
| 10 | Rugby | 54/100 | £30 | £36,417 | £1,296 |
| 11 | Solihull | 52.1/100 | £46 | £35,794 | £1,987 |
| 12 | Stratford-on-Avon | 40.3/100 | £57 | £42,929 | £2,462 |
| 13 | East Staffordshire | 40/100 | £98 | £31,048 | £4,234 |
Frequently asked questions
- What is the cheapest area for farm shop premises in West Midlands?
- The lowest VOA rateable value for this property type in West Midlands is £28/m²/yr in South Staffordshire. On the combined Gera Business Location Score, which also weighs wages and demand, Herefordshire, County of ranks #1.
- How much are business rates for farm shop in Herefordshire, County of?
- For a 100 m² unit in Herefordshire, County of, business rates are roughly £1,642/yr at the 2026-27 small-business multiplier (43.2p), on top of about £3,800/yr rent — before Small Business Rate Relief.
Opening a farm shop in West Midlands?
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Contains public sector information published by Valuation Office Agency and Office for National Statistics and licensed under the Open Government Licence v3.0. Source: VOA Business Floorspace + ONS Business Counts + ONS ASHE (work geography) + ONS population estimates (2025 (VOA 31 March 2025; ASHE 2025 provisional; Business Counts 2025; population mid-2024), published December 2025).