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Best areas to open car showroom in East

39 East local authorities ranked by the Gera Business Location Score — real rent, wages, rates and market density.

Where is the best place to open a car showroom in East?

In East, the best area to open a car showroom is Fenland, with a Gera Business Location Score of 87.7/100: premises at £73/m²/yr and local median pay £27,005. Cambridge ranks lowest of 39 East authorities at 50.9/100. From 2025 UK government open data; re-dated annually.

Source:VOA Business Floorspace + ONS Business Counts + ONS ASHE (work geography) + ONS population estimates·As of 2025 (VOA 31 March 2025; ASHE 2025 provisional; Business Counts 2025; population mid-2024) · updated annual · last refreshed

Gera Business Location Score

Top East area for car showroom: Fenland.

How this is calculated
87.7 / 100

East ranked for car showroom

Gera Business Location Score — Car showroom, East (2025 data)
#Local authorityGBLSRent (£/m²/yr)Local payRates / 100 m²
1Fenland87.7/100£73£27,005£3,154
2North Norfolk87.5/100£58£26,296£2,506
3Peterborough86.8/100£111£31,062£4,795
4Mid Suffolk86.7/100£86£32,413£3,715
5King's Lynn and West Norfolk86.1/100£85£30,544£3,672
6Breckland84.3/100£60£28,303£2,592
7Uttlesford82.8/100£94£32,124£4,061
8West Suffolk82/100£90£29,613£3,888
9Tendring81.7/100£108£27,067£4,666
10South Norfolk81.4/100£77£29,114£3,326
11Bedford80.8/100£104£33,148£4,493
12Huntingdonshire80.7/100£88£32,441£3,802
13East Cambridgeshire80.3/100£71£30,232£3,067
14Braintree79.3/100£112£32,175£4,838
15East Suffolk79.3/100£71£30,821£3,067
16Dacorum78.5/100£136£18,675£5,875
17Thurrock78/100£124£34,388£5,357
18Chelmsford77.2/100£120£32,010£5,184
19Great Yarmouth77.2/100£62£26,484£2,678
20Central Bedfordshire76.7/100£103£30,963£4,450
21Epping Forest76.6/100£140£30,038£6,048
22Norwich76.6/100£91£28,457£3,931
23Broadland76.1/100£108£32,576£4,666
24Ipswich75.3/100£138£30,605£5,962
25East Hertfordshire75.1/100£119£32,293£5,141
26Luton74.7/100£123£29,640£5,314
27North Hertfordshire74.1/100£140£33,409£6,048
28Colchester74/100£124£31,056£5,357
29Castle Point73.3/100£153£27,524£6,610
30Basildon72.6/100£129£32,050£5,573
31Harlow72.1/100£140£32,320£6,048
32Southend-on-Sea70.6/100£133£26,955£5,746
33Welwyn Hatfield69.3/100£137£39,794£5,918
34Watford68.9/100£161£31,833£6,955
35South Cambridgeshire65.8/100£108£41,348£4,666
36Hertsmere65.2/100£181£36,000£7,819
37St Albans62.5/100£166£33,468£7,171
38Stevenage60.9/100£174£41,224£7,517
39Cambridge50.9/100£145£40,266£6,264

Frequently asked questions

What is the cheapest area for car showroom premises in East?
The lowest VOA rateable value for this property type in East is £58/m²/yr in North Norfolk. On the combined Gera Business Location Score, which also weighs wages and demand, Fenland ranks #1.
How much are business rates for car showroom in Fenland?
For a 100 m² unit in Fenland, business rates are roughly £3,154/yr at the 2026-27 small-business multiplier (43.2p), on top of about £7,300/yr rent — before Small Business Rate Relief.

Opening a car showroom in East?

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Contains public sector information published by Valuation Office Agency and Office for National Statistics and licensed under the Open Government Licence v3.0. Source: VOA Business Floorspace + ONS Business Counts + ONS ASHE (work geography) + ONS population estimates (2025 (VOA 31 March 2025; ASHE 2025 provisional; Business Counts 2025; population mid-2024), published December 2025).